Monday, 25 April 2011

2011 Michelin Design Challenge looks at transportation a decade from now

The theme for the 2011 Michelin Design Challenge was to have designers come up with a vehi...

For the last ten years, Michelin North America has challenged designers from around the world to create innovative vehicle concepts. The company put those concepts before some judges, and then displayed a chosen few at the North American International Auto Show (NAIAS). The 2011 "Plus 10: The Best is Yet to Come" challenge was to come up with a vehicle that could be enjoyed by people local to the designers in 2021. From the record number of entries received, Michelin's judges chose 34 works to go on display. Let's take a quick look at some of them ..... Continue Reading 2011 Michelin Design Challenge looks at transportation a decade from now

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